On February 13, 2018, Direct Marketing Solutions, Inc. (“DMS” or the “Company”), a portfolio company of Caymus Equity Partners (“Caymus Equity”) and Centerfield Capital Partners (“Centerfield”), was acquired by Main Street Capital Corporation (NYSE:MAIN) (“Main Street”).
Duff & Phelps served as the exclusive financial advisor to Direct Marketing Solutions and provided M&A advisory services in connection with the sale transaction.
About Direct Marketing Solutions
Based in Portland, Oregon, DMS is a full service, direct marketing firm providing integrated marketing solutions to Fortune 1000 companies throughout the United States. DMS develops and executes end-to-end, omni-channel direct marketing programs designed to simultaneously maximize consumer response and client ROI. Ice Miller LLP served as legal advisor to DMS.
About Caymus Equity Partners
Caymus Equity is a private equity firm based in Atlanta and New York that invests in profitable lower middle market companies with significant growth potential. Caymus Equity targets companies within Business Services, Healthcare Services, Consumer and Industrial sectors, with a targeted valuation of $10 million to $100 million.
About Centerfield Capital Partners
Centerfield is a leading provider of junior capital to lower middle market companies based in Indianapolis, Indiana. Centerfield has invested in 56 companies since 2001. The company pursues situations where they can invest both subordinated debt and equity, targeting companies generating $15 to $100 million of revenue and $4 to $15 million of EBITDA.
About Main Street Capital Corporation
Based in Houston, Texas, Main Street is a principal investment firm that provides long-term debt and equity capital to lower middle market companies. Main Street’s investments are typically made to support management buyouts, family-owned business succession planning, recapitalizations, growth financings, and acquisitions of companies that operate in diverse industry sectors. Dechert LLP served as legal advisor to Main Street.
Sell Side Advisor
Duff & Phelps Advised Direct Marketing Solutions, Inc. On Its Sale to Main Street Capital Corporation
Corporate Finance and Restructuring
M&A advisory, restructuring and insolvency, debt advisory, strategic alternatives, transaction diligence and independent financial opinions.
Mergers and Acquisitions (M&A) Advisory
Kroll’s investment banking practice has extensive experience in M&A deal strategy and structuring, capital raising, transaction advisory services and financial sponsor coverage.
Transaction Advisory Services
Kroll’s Transaction Advisory Services platform offers corporate and financial investors with deep accounting and technical expertise, commercial knowledge, industry insight and seamless analytical services throughout the deal continuum.
Fairness and Solvency Opinions
Duff & Phelps Opinions is a global leader in Fairness Opinions and Special Committee Advisory, ranking #1 for total number of fairness opinions in the U.S., EMEA (Europe, the Middle East and Africa), Australia and Globally in 2023 according to LSEG (FKA Refinitiv).
ESOP and ERISA Advisory
Kroll's ESOP/ERISA practice is a leading corporate finance and valuation advisor to companies and ERISA fiduciaries.
Financial Sponsors Group
Dedicated coverage and access to M&A deal-flow for financial sponsors.
Distressed M&A and Special Situations
Kroll professionals have advised hundreds of companies, investors and other stakeholders at all stages of distressed transactions and special situations.
Private Capital Markets – Debt Advisory
Kroll has extensive experience raising capital for middle-market companies to support a wide range of transactions.
